Build websites that don’t just look good. They interact, move, and feel alive.
Create immersive 3D websites, interactive product experiences, animated landing pages, 3D mockups and game-inspired web experiences — without starting from scratch.
Floats. Turns. Changes colour.
One scene, driven by the scroll.
What it builds
Pick a starting point and Lumen builds the scene, the interactions and the page around it. All eight are in development — this is what they will make.
3D Websites
A whole site built in space — sections that move as you scroll through them.
Worked examples
Six briefs, each built as a full experience rather than a page with a model dropped into it.
Luxury Fashion
Pieces that float
An immersive fashion site with floating products, cinematic transitions between looks, and garments you can turn in 3D.
Automotive
Walk around it first
Rotate the car, change its colour, open the features, and move through a cinematic landing page that follows the scroll.
Architecture
Floor by floor
A building you can move the camera through — explore a floor, strip back a wall, see the light at different hours.
Gaming
The world before the download
A game-style landing page with an animated environment, characters, particles, and sections that play as you reach them.
Tech Product
Taken apart in mid-air
A rotating device, an exploded view of what is inside it, hotspots on every component, and transitions that cut like film.
Real Estate
The viewing, before the viewing
An interactive property: the building in 3D, a floor you can explore, and a walkthrough that runs on a phone.
Describe the experience you want to build
In development · PremiumStudio is still being built, so this does not render a scene today. It puts your brief at the front of the queue for when it opens — and tells us what to build first.
The editor
Scenes, models, cameras, lights, materials and interactions — each on its own panel, with a timeline underneath.
View control · the same set on every scene, so nothing has to be relearned per project.
Timeline
00:00 — 00:05
Camera
Object
Text
Particles
Lighting
Scroll
A preview of the interface. The panels switch; the renderer behind them is what is being built.
How it works
01
Describe
Tell Lumen what you want.
02
Generate
Lumen builds the structure, the visuals, the interactions and the 3D scene.
03
Customise
Edit the scenes, models, animation, lighting and interactions.
04
Publish
Deploy it as a responsive, production-ready website.
Turn your website into an experience.
Eight directions Studio is being built to make. It is in development, and opens to Premium accounts first.
3D Commerce
A shop you can walk through
Stock standing on a floor, picked up and turned over before it is bought.
Digital Art
A gallery with walls
Work hung in space, lit, and approached rather than scrolled past.
Automotive
Configured in the browser
Paint, wheels, trim — changed live, under real reflections.
Gaming
A trailer you can steer
An environment that plays around the copy instead of behind it.
Architecture
The model, not the render
A building explored floor by floor, at any hour of the day.
Luxury
Slow, and lit like a film
One object, one light, and a camera that takes its time.
Technology
Inside the thing
An exploded view with a hotspot on every part that matters.
Entertainment
A stage, not a page
Motion, depth and sound cues, on something that still loads on a phone.
Studio opens to Premium first
It is being built now. Premium accounts get it the day it ships, at no extra cost — and everything Lumen already does is there today, on every plan.